WMI can offer a full Search
Optimisation package to include the following.............
1. Press releases. Press releases
are a well-known marketing strategy that have worked for years with print and broadcast
media. In recent years they have found new life as an online visibility tool.
2. Social Networking. Social networking now ranks near the top in terms
of attracting visibility to your business for a very low cost.
3. Article Marketing. Writing and submitting articles to major article directories has definitely stood the test of time
for online visibility. Article marketing will drive traffic to your site.
4. Blogging. Business blogs (a web log or journal), have gained
popularity over the last few years as an online visibility tool.
5. Search Engine Optimization (SEO). Optimizing your site
for organic (naturally-occurring) searches has been around from the
beginning of Internet marketing. Use a keyword research tool and create a
listing of keywords applicable to your business.
6. Email Newsletter (Ezine). Regular publication of an email
newsletter (weekly is most effective) will enable your prospects to get to
know, like and trust you and have you be top of mind when they are ready to
solve the pressing problems that fall within your line of expertise.
7. Signature Teleseminar/Speech. Have you created
your signature speech or teleseminar that you can
present whenever you're asked to speak to any type of group (face-to-face or
virtual)?
8. Videos. With the popularity of broadband Internet connections, it's much
easier for almost anyone to view online video these days.
9. Expert question sites. Most people conduct online searches
to find free information that answers their questions.
10. Viral marketing. Viral marketing involves creating a marketing
piece (ebook, video, software)
that gets passed along free of charge from person to person.